Partnership is a collaboration
Red Bull X-Alps is the world’s toughest adventure race and it will next return in 2025. The 2023 race was a historic edition, being 20 years since the launch of the first race in 2003. Since then, the Red Bull X-Alps has revolutionized a sport, electrified millions of fans around the world, pioneered new technologies and helped many regions and brands gain wider recognition.
For athletes, it's an incredible odyssey across the Alps, hiking and flying over 1,000km. But they don't do it alone – they have a supporter behind the scenes, making everything possible. That's also how we see our partnerships – a perfect team, creating an awesome event.
